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Starting and Growing a Career in Web Design
Trendyol, as one of the largest online shopping platforms in Turkey, serves millions of users and offers a unique sales channel for entrepreneurs and businesses.
In this guide, we’ll cover every step in detail for those who want to sell on Trendyol — from opening a store and listing products, to managing shipping and ensuring customer satisfaction.
Requirements for Selling on Trendyol
Anyone who wants to open a store on Trendyol must first establish a legal business.
Trendyol does not accept individual applications, so you must be a registered taxpayer with one of the following company types:
Company Types
Sole Proprietorship: Easy and affordable to set up. Ideal for freelancers and small-scale businesses.
Limited Company: Suitable for those seeking a more corporate structure. Allows partnerships and offers tax advantages.
Joint-Stock Company: Ideal for large operations and businesses planning to attract investors. Most complex legal structure.
Required Documents
Tax Certificate
Trade Registry Gazette
Signature Circular (belonging to the company owner)
Certificate of Activity (required for some categories)
IBAN and bank account information
How to Apply as a Seller on Trendyol
To become a seller on Trendyol, follow these steps:
Apply via the Trendyol Partner Portal.
Fill in your company and contact details accurately.
Upload your tax certificate, trade registry gazette, signature circular, and other required documents.
Wait for Trendyol’s approval process (usually takes 3–7 business days).
Once approved, customize your store and start selling.
After approval, you’ll gain access to the Trendyol Seller Panel, where you can:
Set your store name, upload your logo, and write a short store description
Configure your store design, shipping settings, and billing information
Enable vacation mode, activate fast shipping options, and enter contact details
Product Listing Process (Get Sales by Doing It Right)
When uploading a product, make sure to follow these key guidelines:
Category Match:
Incorrect category selection reduces product visibility.
Title:
Should contain relevant keywords, be short yet descriptive.
Description:
Prefer SEO-friendly content written in bullet points, detailing the product’s features clearly.
Images:
Must be clear, high-resolution, on a white background, and show the product from multiple angles.
Variants:
Always define variations such as color, size, and pattern.
Example:
Incorrect: Black Women's Jacket
Correct: Black Oversized Women's Blazer Jacket (Lined, Buttoned)
Order, Shipping, and Delivery Process
Once a customer places an order, your product status changes to “preparing” in the system.
The seller prepares the item and prints the shipping label from the system.
Trendyol Express or one of the contracted shipping companies (e.g., Yurtiçi, Aras) picks up the package.
Delivery time directly affects your performance. Late deliveries result in lower seller scores.
Don’t forget to attach an invoice to the order. If you use e-invoicing, the system can automatically send it through integration.
Invoicing and Withholding Tax Process (2025 Update)
Every seller on Trendyol is required to issue an invoice for each sale. The invoice must include:
Product name
VAT rate
Sale amount
Commission deduction
As of January 1, 2025, a 1% withholding tax is applied to all sales made through Trendyol. Trendyol handles the tax payment on your behalf by reporting it to the tax office. This amount is automatically reflected in your payout calculations.
Return Processes and Customer Reviews
If a customer is dissatisfied or receives a faulty product, they can request a return.
As a seller, you must accept the return shipment, inspect the item, and approve the return if valid.
In some cases (e.g., delayed shipping), Trendyol may automatically initiate the return process.
Negative reviews can decrease your store rating. Always respond to customer feedback.
Small details such as including a gift note or careful packaging directly influence customer satisfaction and reviews.
Advertising and Campaign Strategies
Simply listing your products on Trendyol is not enough to increase visibility. You should also implement the following strategies:
Use the "Featured Product" advertisement option
Participate in Trendyol's special campaigns (e.g., 11.11, Black Friday)
Offer free shipping
Launch promotions like “Buy 2, get 10% off” or “Extra discount at checkout”
Display banners on the homepage and category pages (available for high-rated sellers)
To boost sales, regularly check the campaign calendar and plan your profit margins accordingly.
Integrated Trendyol Sales Management with Beekod
By integrating your Trendyol store with Beekod, you can manage all operational processes from a single panel:
Bulk product uploads and category mapping
Automatic price and inventory synchronization
Split orders and manage multiple shipping processes
Return management with a customer-focused interface
Earnings tracking and historical sales analysis
E-invoice integration and submission
Create bundled product packages
Beekod eliminates manual tasks by automating your entire workflow. You save time, reduce errors, and—most importantly—track your net profit clearly.
How Trendyol Stands Out from Other Marketplaces
High Traffic and Brand Awareness:
Trendyol is one of the most visited e-commerce platforms in Turkey. As of 2025, it reaches over 100 million monthly visitors, allowing sellers to showcase their products to a massive audience.
Advertising and Campaign Opportunities:
With exclusive campaigns, banner placements, and product promotion tools, Trendyol boosts seller visibility.
Wide Range of Categories:
From fashion to electronics and home & living, Trendyol supports diverse industries, making it suitable for various seller profiles.
Expected Changes in Commission Rates
In line with the evolving e-commerce landscape, Trendyol’s commission structure may see adjustments:
Reduced Commissions During Campaigns: Temporary discounts on commission rates may apply during special sales events.
Easier Entry to New Categories: Newly added product categories may offer more attractive commission rates.
Withholding Tax Regulations: Starting from January 1, 2025, a 1% withholding tax is applied on Trendyol sales, which may affect payout processes.
Key Advantages of Selling on Trendyol
High visibility due to a large customer base
Strong campaign and marketing support
A dedicated seller panel with reports and integration tools
Discounted shipping rates via Trendyol's logistics partners
Strategic Tips for Trendyol Sellers
Use SEO-friendly titles and product descriptions
Upload professional-quality product images
Adopt a fast-shipping policy
Focus on unique value rather than just price competition
